Seperator
Your Web and IT life support

e-Marketing Module

e-Marketing

Overview

  • Send customized, branded emails direct to your web customers or database of customers
  • Send newsletters and promotional material to subscribed users
  • Robust and professional HTML emails that are easy to edit and preview
  • Professional use of email servers to maximise efficiency and delivery rates
  • Get in front of customers regularly with professional communications
  • Dedicated management of subscribers and campaigns
  • Detailed reporting of delivery, open rates, click-through, unsubscribe rates, referrals and more

Features Include:

  • Add/delete/edit subscribers in the database as customer base changes.
  • Import and Export subscriber details to Excel for top level analysis.
  • Add/edit/delete the email/SMS newsletter’s content — hyperlinks/images/text
  • Email/SMS newsletter’s content can be customised per recipient so that items like the Name of the Person can be included within them email
  • Send email/SMS newsletter to 10,000s of email addresses simultaneously
  • Pegboard sends emails in groups of 20 (configurable)
  • This feature helps prevent possible blockage of the emails by spam filtering software
  • Specify a dedicated SMTP server to use a white-listed email server
  • Automatic unsubscribe links in the email and unsubscribe handling and reporting
  • All email/SMS newsletter bounce backs will be reported and subscribers made inactive
  • Reports on click-through on all hyperlinks within the email
  • Select any content from Website and include it your newsletter. E.g. News articles  and other content pages
  • Preview newsletter before sending them
  • Flexible sign-up forms
  • Save groups of subscribers and manually include or exclude subscribers within those group
  • Easy searching of subscriber database
  • Provide listing of archived newsletters on the Web site
  • Tell or refer up to five friends about an e-marketing newsletter
  • Track who is referring e-marketing
  • Insert dynamic summary of news articles and content pages in newsletter